Dr. Siti Dewi Sri Ratna Sari, S.S., M.Si.

Dr. Siti Dewi Sri Ratna Sari, S.S., M.Si.

Siti Dewi Sri Ratna Sari, S.S., M.Si. born on May 12, 1970 is the third child of four children from the late H. Drh. Soekartono Adipoetro and the late Hj. R.A. Siti Sumarlinah. She studied her first degree at French Literature study program, University of Indonesia (1988 – 1994), her postgraduate program at Communication Management, University of Indonesia (1996 – 2000) and her doctoral program at Agricultural and Rural Development Communication, IPB University (2017 – 2023) with her dissertation “Communication of Resilience in

Having good skills in English and French plus having studied Spanish, Italian, Japanese and Dutch in accordance with the scope of her previous work as a Public Relations Head at PT. Tanesia, an international cosmetic distributor company from a Japanese multinational company, PT. Mandom Indonesia, Tbk. (1994 – 2003). This position led her to attend various trainings on innovation and strategies for new product launches and executive meetings in Switzerland, France, England, Spain and Singapore. Her career journey then continued to become a Public Relations Manager at PT. Rudy Hadisuwarno.

Foreign language skills also led her to become a language specialist at several International Conferences such as Tenth Non-Aligned Summit X (1992) and The Fifth Extraordinary OIC Summit on Palestine and Al Quds-Al Sharif (2016).

Since 2004, she has been a lecturer in Communication Sciences at various universities in Jakarta, including Mercu Buana University, STIKOM InterStudi, Muhammadiyah University, STBA LIA and finally became a permanent lecturer at Bina Nusantara University. She has also been a guest lecturer at University of Indonesia and Bunda Mulia University thus being a trainer at various national level trainings, the speaker and moderator at national seminars while being a Public Relations consultant on various government projects. She has also presented several papers at international conferences whose proceedings were indexed by Scopus such as ISMEE, ICOBAR and ICSEEIS.

She once accompanied Komisi Penyiaran Indonesia Daerah (KPID) DKI Jakarta as an expert staff in a comparative study to various South Korean TV industries and Korea Communications Commission in Seoul, South Korea (2012). She was also involved in an evaluation survey project from Lembaga Manajemen Universitas Indonesia (LMUI) for Lembaga Manajemen Aset Negara (LMAN) in 2023.

In professional organizations’ activities, she is also active as one of the managers at Ikatan Sarjana Komunikasi Indonesia (ISKI) DKI Jakarta (2013 to present), member of Perhumas Indonesia (2015 to present) and General Secretary of Forum Komunikasi Pembangunan Indonesia Jakarta Raya (FORKAPI) from 2018 to present.

Year Research Topics Funding
2014 Pemantauan Pemilihan Umum terhadap Isi Siaran di Media Televisi Komisi Penyiaran Indonesia Daerah DKI Jakarta
2015 Representasi Opini Publik di Media Sosial tentang Kondisi di Bekasi (Studi Kasus Meme Bekasi di Media Sosial Path dan Twitter)

 

Paper: “The Use of Meme as A Representation of Public Opinion in Social Media (A Case Study Meme about Bekasi in Path and Twitter)”

 

Published in Jurnal Humaniora Universitas Bina Nusantara Vol. 7 Issue 3, October 2016.

Binus Grant
2016 Pengaruh Publisitas dan Event terhadap Pengetahuan Masyarakat (Brand Knowledge) pada Otoritas Jasa Keuangan (OJK)

 

Paper: “The Effect of Event and Publicity towards Brand Awareness on Financial Service Authority (OJK)”

 

Published in Jurnal Riset Manajemen dan Bisnis Fakultas Ekonomi UNIAT Vol 2 (2017): Special Issue Manajemen Keuangan

30 September 2017.

Binus Grant
2017 Peranan Marketing Public Relations Bukalapak.com sebagai Perusahaan E-Commerce dalam Mempertahankan Brand Reputation melalui Kegiatan Integrated Marketing Communication

 

Published in Jurnal Manajemen Strategi dan Aplikasi Bisnis (JMSAB) Vol 2, No.1, Januari 2019, pp. 59 – 70.

Binus Applied Grant
2018 Upaya Marketing Public Relations Perusahaan-perusahaan  E-Commerce Terbaik Indonesia dalam Mempertahankan Brand Reputation di Mata Konsumen

 

Published in Jurnal Riset Manajemen dan Bisnis Fakultas Ekonomi UNIAT Vol. 4, No. 3 (Oktober 2019), pp. 457 – 468.

Binus Applied Grant
2019 Efektifitas Public Relations Kementerian Pariwisata dalam Membangun Nation Branding Indonesia melalui Program Televisi Wonderful Indonesia Flavours Season 2 di Asian Food Channel Binus Applied Grant
2020 Post Crisis Communication to Re-Promote Tourism Villages Affected by Tsunami Disaster through Place Rebranding Binus Applied Grant
2020 Studi Banding Perilaku Everyday Life Information Seeking pada Mahasiswa Luar Kota Tingkat Sarjana dan Pasca Sarjana

 

Paper published in IEEE Proceeding (Scopus Indexed)

Binus Applied Grant
2021 Efek Aktivitas Komunikasi “Digital Mental Healing” Rumah Barito terhadap Pembentukan Resiliensi Peserta di Masa Pandemi Covid-19

 

Paper published in AIP Proceeding (Scopus Indexed)

Binus Applied Grant
2023 Survei Evaluasi Efektivitas Strategi Komunikasi 2023 terhadap Stakeholders pada Lembaga Manajemen Aset Negara (LMAN) Lembaga Manajemen Universitas Indonesia (LMUI) for Lembaga Manajemen Aset Negara (LMAN)

Writer of Books

 

Periods Publisher Achievements
April 2019 PT. Idemedia Pustaka Utama, Bogor The third writer of “Manajemen Program Komunikasi dan Diseminasi Informasi Pembangunan” (Development Communication Program and Information Dissemination).
September 2024 CV Minhaj Pustaka The writer of Chapter 8: “Komunikasi Risiko dan Krisis dalam Pembangunan” in “Komunikasi Pembangunan Berkelanjutan”.
June 2025 CV Minhaj Pustaka The writer of Chapter 8: “Komunikasi Krisis Lingkungan: Respons terhadap Bencana Alam” in “Komunikasi Lingkungan”.
Oct/Nov 2025 PT. Literasi Nusantara Abadi Group, Malang Writer of “Komunikasi Resiliensi: Pembangunan Berkelanjutan bagi UMKM”.

 

 

Academical and Organizational Activities

                         

Periods Organizations Roles
1980 – 1988 School’s Choir at SDN Pejaten 13 Pagi, SMPN 41 and SMAN 3, Jakarta Member
1985 – 1988 Gita Teladan Drum Corps at SMAN 3, Jakarta Member
1985 English Club at SMAN 3, Jakarta Member
1988 – 1994 Perguruan Pencak Silat Betako Merpati Putih (Self Defense Sport) at University of Indonesia, Depok Member
1994 – 1995 Toastmasters Metropolitan English Club Toastmasters Metropolitan English Club, Wisma Metropolitan, Jakarta Member
1994 – 1996 PR Club Member
1994 to Present IKABSIS (Solidarity Union of French Literature) University of Indonesia, Depok Member
1996 – 2000 Seminars conducted by Communication Management Post Graduate Students of University of Indonesia Committee
2015 to Present Union of Indonesian Communication Graduates (Ikatan Sarjana Komunikasi Indonesia) DKI Jakarta Head of Website and Social Media Department
2015 to Present Perhumas (Public Relations Union) Indonesia Member
2018 to Present Forum of Development Communication Indonesia (FORKAPI) Member
2021 to Present Forum of Development Communication Indonesia Jakarta Raya (FORKAPI Jakarta Raya) General Secretary