Dr. Virienia Puspita

Dr. Virienia Puspita

Virienia Puspita is a Senior Lecturer at Bina Nusantara University (BINUS), Jakarta, Indonesia. Being a lecturer since February 2000, Virienia is a Subject Content Coordinator at the Communications Department, Binus Postgraduate Program. She is interested in researching Cultural communication, Rhetorical criticism, and Culture-based marketing communications.

  • NW Primayanti, V Puspita. (2022).Local wisdom narrative in environmental campaign
  • Cogent Arts & Humanities. Taylor & Francis -F Lim, V Puspita. (2020). Apple’s tale: The engagement and sense-making of Apple’s story-based advertisements. Journal of Creative Communications. Sage Publication.
  • Siswantini,, Lestari, A. Willyanto, M.N., Puspita, V. (2020). The Use of Whatsapp for Effective Delivery of Zero Waste Literacy. Proceedings of 2020 International Conference on Information Management and Technology, ICIMTech 2020, pp. 637-642, 9211119.
  • M Nugroho Willyarto, A Lestari, V Puspita. (2021). Sustainable Education Development in Indonesia: Is Education Ready for Online Learning? Ilkogretim Online. Vol. 20 Issue 4, p350-357. 8p. http://ilkogretim-online.org/?mno=55216
  • L Nathania, V Puspita, A Lestari, M Nugroho Willyarto, AR Ridzuan.(2021). Impact of Environmental Journalism on Social Media towards Millennials’ Behaviour Change. Ilkogretim Online. Vol. 20 Issue 4, p364-370. 7p. https://www.ilkogretim-online.org/index.php?mno=55222
  • IR Belgrade, V Puspita. (2021). Marketing Communications Strategy and Brand Sustainability of Toyota Astra Motor Indonesia. 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2021/3/8 Conference 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) pp.196-199. Publisher: Atlantis Press https://www.atlantis-press.com/proceedings/seaafsid-18/125953576
  • W Carnika, L Mani, V Puspita. (2021). The Socialization Mechanism of Teach for Indonesia (TFI) as an Effort to Establish the Brand Awareness Organization. 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2021/3/8 Conference 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) pp.162-165. Publisher: Atlantis Press https://www.atlantis-press.com/proceedings/seaafsid-18/125953591
  • Puspita, Virienia. (2017). Fantasy Themes of Marines Retiree’s Group. Humaniora. Vol 8, No.2
  • Puspita, Virienia. (2016). Semper Fidelis: The Group Values of Marine Retiree. Humaniora.Vol 7, No 1

Narasumnber Nasional Program Literasi Digital Nasional 2021

Radio & Broadcasting Communication