Virienia Puspita is a Senior Lecturer at Bina Nusantara University (BINUS), Jakarta, Indonesia. Being a lecturer since February 2000, Virienia is a Subject Content Coordinator at the Communications Department, Binus Postgraduate Program. She is interested in researching Cultural communication, Rhetorical criticism, and Culture-based marketing communications.
NW Primayanti, V Puspita. (2022).Local wisdom narrative in environmental campaign
Cogent Arts & Humanities. Taylor & Francis -F Lim, V Puspita. (2020). Apple’s tale: The engagement and sense-making of Apple’s story-based advertisements. Journal of Creative Communications. Sage Publication.
Siswantini,, Lestari, A. Willyanto, M.N., Puspita, V. (2020). The Use of Whatsapp for Effective Delivery of Zero Waste Literacy. Proceedings of 2020 International Conference on Information Management and Technology, ICIMTech 2020, pp. 637-642, 9211119.
M Nugroho Willyarto, A Lestari, V Puspita. (2021). Sustainable Education Development in Indonesia: Is Education Ready for Online Learning? Ilkogretim Online. Vol. 20 Issue 4, p350-357. 8p. http://ilkogretim-online.org/?mno=55216
L Nathania, V Puspita, A Lestari, M Nugroho Willyarto, AR Ridzuan.(2021). Impact of Environmental Journalism on Social Media towards Millennials’ Behaviour Change. Ilkogretim Online. Vol. 20 Issue 4, p364-370. 7p. https://www.ilkogretim-online.org/index.php?mno=55222
IR Belgrade, V Puspita. (2021). Marketing Communications Strategy and Brand Sustainability of Toyota Astra Motor Indonesia. 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2021/3/8 Conference 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) pp.196-199. Publisher: Atlantis Press https://www.atlantis-press.com/proceedings/seaafsid-18/125953576
W Carnika, L Mani, V Puspita. (2021). The Socialization Mechanism of Teach for Indonesia (TFI) as an Effort to Establish the Brand Awareness Organization. 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2021/3/8 Conference 2nd Southeast Asian Academic Forum on Sustainable Development (SEA-AFSID 2018) pp.162-165. Publisher: Atlantis Press https://www.atlantis-press.com/proceedings/seaafsid-18/125953591
Puspita, Virienia. (2017). Fantasy Themes of Marines Retiree’s Group. Humaniora. Vol 8, No.2
Puspita, Virienia. (2016). Semper Fidelis: The Group Values of Marine Retiree. Humaniora.Vol 7, No 1
Narasumnber Nasional Program Literasi Digital Nasional 2021