People Innovation Excellence

What You Need to Know About : Health Communication Theories

Health communication is a relatively young, vibrant, and interdisciplinary applied subfield of communication studies that examines the powerful roles performed by human and mediated communication in the delivery of health care and the promotion of individual and public health. Health communication is a very broad and complex field of study that draws from the research and theory of just about every other area of communication research, including intrapersonal communication, interpersonal communication, group communication, organizational communication, media studies, public relations, intercultural communication, rhetorical studies, and new information technologies. Not surprisingly, health communication scholars apply a wide range of different theories, models, and research methods from these different areas of communication inquiry to examine health communication phenomena. They also adopt theories and methods that derive from many other related disciplines, such as psychology, sociology, anthropology, public health, medicine, nursing, health education, epidemiology, and social work. There are a growing number of dedicated health communication theories that guide current health communication research and applications that will be reviewed here.

Littlejohn, Stephen W and Karen A.Floss. (2009). Encyclopedia of Communication Theory.USA:SAGE.654

Penanggungjawab naskah :

Gayes Mahestu
Edwina Ayu Kustiawan


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